closeup photography of red cherry

Tradition first.

The story: Asim Azhar interviewed me at the RONiN launch event earlier this year.

The goal was to get soundbites from him (for my team's celeb coverage project) ...but I was bored of asking questions and he was tired of answering them.

So we flipped the script.

You chose red - a strong, dominating color.
Just like tradition - it's everywhere.

In the apples, in the roses,

In the red carpet celeb's showstopping poses.

Speaking of red carpet...I was on one not too long ago:

We challenged Tradition.

by doing something innovative. New.

Un-traditional...Traditions.

That's what we offer here at SBMC.

Traditional marketing* - in a new, innovative light.

*events, brand partnerships, branding, etc.